Leonardo in the Louvre; Leon in your Living Room

Friday, June 4, 2010
By Pepita Diamand
Never mind the dictionary

Never mind the dictionary.

If you’re thinking about decorating your pad with Parisian flair, there are many options. And when it comes to choosing art for your walls, there are even more. There are classic oils a la David or Fragonard; modern renditions of anything in the Musee D’Orsay; umpteen takes of ‘Le Chat Noir’ – and then there’s By Leon.

Launched in June 2010, Leon combines artistic skill, strong production values and sharp wit to reproduce bold cult images, often with a twist. The result is stylish art that is visually striking and highly personal.

Did you fall in love listening to the Beatles? Hang a giant cover of Abby Road above your bed. Can’t get enough of the Sex Pistols? Make a French translation of Never Mind the Bollocks the centrepiece of your living room. Or how about a clever take on the old bovine-inspired Pink Floyd cover for Atom Heart Mother – imposed over a multipack of yoplait – for your contemporary kitchen.

Each piece is hallmarked with Leon’s cheeky emblem – a little chameleon that might be perched on Warhol’s banana or reflected in Myles Davis’ eye. Leon can also customise your favourite album cover or movie poster to include images or words of your choosing, so that your art is a true reflection of you.

Since the only Eiffel Tower displayed at Leon’s debut show was in a Parisian remake of the poster for Woody Allen’s Manhattan, one might overlook this fledgling enterprise as a candidate for Paris Style File. But by mixing audacity, humour and quality, Leon is, in many ways, exemplary of Paris style.

Visit Leon’s blog.

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